RESILIENCE Exhibition
EVENT & CAMPAIGN MATERIALS // KEY VISUALS // WECHAT CAMPAIGN
Unravel presented RESILIENCE - a multimedia storytelling exhibition featuring portraits and audio recordings. In charge of creating and supervising the the visual experience of the exhibit - starting from devising the graphic identity of the event to the final steps of producing and installing the supporting materials.
The concept of the exhibition was inspired by the already recognisable pièce de résistance of the Unravel identity - the yarn ball. By making full use of the familiarity and dynamic nature of this yarn ball, the visual identity bands together the theme of the exhibition - RESILIENCE - with the Unravel image.
In addition to the materials required for the exhibition (flyers, stickers, badges, signage & descriptive materials on location) the support also included a digital campaign for Wechat, Instagram, and Facebook.
WIP Archive